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Foundations

05
May
Law #2 — All Additions Increase Entropy

Law #2 — All Additions Increase Entropy

Law 1 established the foundation: if it is not used, it does not exist. Law 2 extends this logic. If reality depends on usage, then everything that enters the system either supports that outcome or works against it.
7 min read
04
May
Monday Myth: Psychological Safety Is Not a Performance Strategy

Monday Myth: Psychological Safety Is Not a Performance Strategy

Psychological safety matters, but the belief that it drives performance on its own does not hold. When misunderstood, it produces the opposite effect and quietly undermines the very outcomes it intends to improve.
5 min read
30
Apr
Law #1 - If It Is Not Used, It Does Not Exist

Law #1 - If It Is Not Used, It Does Not Exist

Many organisations equate delivery with value creation. Features get shipped, tickets closed, and roadmaps executed. Progress then appears in reports and dashboards, which encourages a sense of momentum. Yet none of this proves that value exists.
5 min read
29
Apr
Engineering Withdraws. Companies Follow.

Engineering Withdraws. Companies Follow.

Companies do not collapse because they fail once. They collapse because the people inside stop enforcing standards.
5 min read
28
Apr
Manufrance or When Theatre Replaces Reality

Manufrance or When Theatre Replaces Reality

Some systems do not collapse. They get preserved until they become irrelevant. Manufrance did not collapse when it was dismantled. By then, it had already been dead for years.
7 min read
25
Apr
Friday Fun: How to Break Hiring Without Noticing

Friday Fun: How to Break Hiring Without Noticing

Nobody sets out to build a broken hiring system. If you recognise what follows, you are not observing the system from the outside. You are part of it.
5 min read
21
Apr
The Organisation Is Not Slow. It Is Full.

The Organisation Is Not Slow. It Is Full.

There is a point in the life of every company where nothing is visibly broken, yet everything slows down.
4 min read
20
Apr
Monday Myth: Platform Teams Need Product Managers

Monday Myth: Platform Teams Need Product Managers

Most platform teams do not reach for product managers out of strategic clarity. They do so under pressure. Requests accumulate, priorities blur, and engineers operate reactively. Leadership inserts a layer to restore order.
6 min read
17
Apr
Faster Into Irrelevance

Faster Into Irrelevance

~90% of startups fail (CB Insights; Startup Genome). ~70% of transformations fail (McKinsey; BCG reports similar ranges). ~35–45% of features never get used (Standish Group; Pendo; Productboard). A large share of scale-ups stall after initial traction (ScaleUp Institute; OECD).
4 min read
16
Apr
The Market Does Not Reward Competence Anymore

The Market Does Not Reward Competence Anymore

There is a structural failure emerging in the market. Competence no longer guarantees opportunity. That shift does not come from a sudden lack of talent. It comes from a change in how the system detects, filters, and ultimately selects it.
4 min read