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Marc-Daniel Ortega

Marc-Daniel Ortega

Marc-Daniel Ortega is a seasoned engineering leader with a passion for transforming teams and platforms into thriving, collaborative ecosystems.
08
Jun
Monday Myth: Smart People Run Companies

Monday Myth: Smart People Run Companies

If intelligence determined outcomes, many of the most famous corporate failures would never have occurred.
7 min read
05
Jun
Friday Fun: The Enterprise Zoo

Friday Fun: The Enterprise Zoo

Naturalists once travelled to distant continents in search of rare species. Modern engineers do not need to leave the office. Every technology company already contains a remarkably diverse ecosystem.
5 min read
04
Jun
Thursday Reality: Excellence Requires a Relationship with Time

Thursday Reality: Excellence Requires a Relationship with Time

The more we speak about transformation, the less capable many organisations appear of preserving excellence.
5 min read
03
Jun
Wednesday Reality: Nobody Knows What They Are Doing

Wednesday Reality: Nobody Knows What They Are Doing

The knowledge required for success frequently did not exist at the beginning of the journey. It emerged through the journey itself.
4 min read
02
Jun
The 10-Minute Meeting

The 10-Minute Meeting

"When a company removes you without evidence, it may be delivering a verdict on itself rather than on you."
9 min read
01
Jun
Monday Myth: This Time Technology Will Replace People

Monday Myth: This Time Technology Will Replace People

Every generation believes it has finally found the machine that will make people obsolete. The technology changes. The story rarely does.
6 min read
31
May
When Medieval Cathedrals Had Better Architecture Than Modern IT

When Medieval Cathedrals Had Better Architecture Than Modern IT

Construction did not follow quarterly planning cycles, productivity dashboards, or transformation roadmaps. Builders accepted long horizons, difficult constraints, and continuity extending beyond individual careers.
6 min read
28
May
In Technology, Ideas Rarely Die. They Wait for Better Constraints.

In Technology, Ideas Rarely Die. They Wait for Better Constraints.

Late at night, long before cloud dashboards and AI copilots, engineers sat in front of green phosphor terminals listening to the mechanical rhythm of VT100 keyboards. Machines had little memory, networks moved slowly, storage remained expensive, and every abstraction carried a visible cost.
5 min read
28
May
When Technology Stopped Feeling Human

When Technology Stopped Feeling Human

There was a period when technology did not only feel useful. It felt understandable.
7 min read
26
May
Law 8 — Without Clear Purpose, Systems Drift to Noise

Law 8 — Without Clear Purpose, Systems Drift to Noise

Systems disconnected from purpose do not remain neutral over time: they slowly become self-referential and increasingly optimise around their own internal dynamics.
9 min read