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Marc-Daniel Ortega

Marc-Daniel Ortega

Marc-Daniel Ortega is a seasoned engineering leader with a passion for transforming teams and platforms into thriving, collaborative ecosystems.
25
May
Monday Myth: If Every Team Wins, the Company Wins

Monday Myth: If Every Team Wins, the Company Wins

Resilient environments absorb variability without major consequences. Fragile ones behave asymmetrically instead. Pressure accumulates silently until a threshold suddenly triggers disproportionate reactions.
6 min read
24
May
Friday Fun — The Company of Theseus

Friday Fun — The Company of Theseus

The Ship of Theseus is an old philosophical paradox. If one replaces every plank of a ship, every sail, every rope and every beam over time, does it remain the same ship?
4 min read
21
May
Law 7: Unused Work Is Structural Waste

Law 7: Unused Work Is Structural Waste

Law 7: Unused Work Is Structural Waste. Effort that does not create measurable customer value consumes resources, increases complexity, and reduces the system's ability to deliver what matters.
10 min read
20
May
Corporate Amnesia – Why Companies Keep Repeating the Same Mistakes

Corporate Amnesia – Why Companies Keep Repeating the Same Mistakes

The most expensive bug in modern organisations is not technical debt. It is memory loss.
5 min read
19
May
Law 6: Local Optimisation Breaks Global Performance

Law 6: Local Optimisation Breaks Global Performance

The system does not care how efficient each part becomes. It only rewards the extent to which inputs convert into outcomes that customers value and the business can monetise.
7 min read
18
May
Monday Myth: Everyone Can Have a Dream Job in IT

Monday Myth: Everyone Can Have a Dream Job in IT

For more than two decades, the technology industry has sold one of the most seductive narratives in modern economic life.
8 min read
17
May
Friday Fun : The Alchemists of Modern IT

Friday Fun : The Alchemists of Modern IT

When organisations stop searching for magic and start practising chemistry, performance becomes reproducible.
4 min read
14
May
Law 5 — Systems Optimise for What They Reward and Tolerate

Law 5 — Systems Optimise for What They Reward and Tolerate

The principle explains why companies drift away from their stated ideals, why toxic cultures emerge despite sincere intentions and why institutions often reproduce patterns that nobody would openly defend
8 min read
13
May
Living in the Past or How Negative Conservatism Kills Companies

Living in the Past or How Negative Conservatism Kills Companies

Every enduring system faces the same challenge: distinguish between timeless principles and temporary manifestations of success.
5 min read
12
May
Law 4 — Delayed Feedback Compounds Failure

Law 4 — Delayed Feedback Compounds Failure

The longer the loop, the higher the cost. In engineering, physics, biology, and business, feedback governs adaptation. Modern organisations routinely violate this principle.
7 min read